Wednesday, May 28, 2014

Master Class: Using TRIZ for Business and Management to Increase Business Competitiveness

On May 26 in Minsk, Belarus, I run an open master class on applying TRIZ for Business and Management to innovatively increase business competitiveness. The audience (about 40 participants) was very enthusiastic and seemed to accept the material rather well!

During the class I explained the basic concepts of TRIZ, how they have been adapted to business and management, and how the TRIZ approach to solving non-standard problems can be used within the business and management context to drastically shorten problem solving time and increase quality of new ideas and solutions.

During the last hour we took a challenge from the class to run a case. One of the participants explained a problem his company faced in the past. The group started to apply TRIZ and a number of solution directions were proposed by the participants. The problem owner was fascinated to see how the group managed to find a successful solution within 15 minutes while he spent half a year to come up with the same solution.

Thanks Alexander Sorokoumoff, Julia Sushkova, and Startup Technologies Ltd. for organizing and hosting the event.

A more extended 3-day hands-on course on TRIZ for Business and Management is scheduled for July 29-31 in Minsk: (all in Russian)

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